What makes a great leader?

To be successful in business, being a good manager isn’t enough – you need to be a strong leader with the energy, passion and drive to make the big decisions and drive things forward.

In this post, we take a look at the underlying principles behind good leadership, and what makes a good leader, so you can start to grab your business by the horns, and push it forward towards success.

The key principles of business leadership

The first and most important thing to understand about being a business owner is that it isn’t your job to build a successful business! Your job is to build the team that builds the business, by recruiting, training, managing and ultimately leading that team to success.

Your team is vital to building the business you want, and in fact the word TEAM makes a nice acronym – Together Everyone Achieves More. The key word here is achieve – it’s not about having everyone liking you, or all your employees enjoying fantastic working relationships with each other – it’s about achieving.

As a leader, it’s your job to direct, inspire, motivate and support your team, so that they can help you to achieve your goals, and build your business.

Think of it as the circle of business – As the leader, you look after your team, in turn, they look after your customers, your customers look after your business, and your business looks after you.

Characteristics of great business leaders

To be a great leader, there are several characteristics and skills that you should try to embody. Having a look through this list, identifying any weaknesses and developing your skills in these areas will really help to improve you as a business leader.


Every great leader has passion for that they’re doing, and a real desire to achieve their goals. If you don’t have the passion for what you’re doing, then you’ll never be able to instil passion in your employees.

Passionate leaders have the ability to enrol and inspire their employees, motivating them, getting them engaged, and pushing them on to work hard for their businesses.

Taking Responsibility

As the leader of your business, you’re the one in charge – which means the buck stops with you. When things go wrong, you need to be able to accept that it is your responsibility for the failure.


You can’t build a business by yourself, and if you’re ever going to achieve your goals, you’re going to need to relinquish control, and trust your team to follow through on your strategy.

The key to effective delegation is making sure you’ve got the right people in your team, doing the right tasks, and putting the right systems, checks and balances in place to ensure that every task is done correctly.


Great leadership depends heavily on communication, and it’s not just what you say, it’s how you say it.

Knowing what you want to achieve, and where you want to take your business is all well and good, but if you can’t communicate it effectively to your team members, then you’ll never achieve your goals.


As leader of your business, you need to have the confidence to make the big decisions, maintain morale, and to steer your business in the right direction.

This is especially true when things go wrong, as your team will be looking to you as the leader to provide the right answers and solutions to keep the business moving forward.

Leading by example

Remember, your attitude will rub off on the rest of your team, so if you expect your team to be committed and work hard for you, then you need to lead by example.

Being fair, committed and hardworking, whilst embodying your company culture is the best way to show your team what’s expected of them, and to gain the respect of your employees.

How Coach Pam can help

If you want to learn more about how you can become the great leader your business needs to succeed, then get in touch with Coach Pam today on 07540 888016.

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